Now accepting new clients

>> Content Marketing Manager <<

Your content marketing deserves to reach its potential

Your marketing (even the old stuff) can sell for you 24/7 instead of gathering dust

What if...

You just had to hit publish?

Imagine going from…

…and seeing these results.

A case study

Since we started working together, I’ve been doubling down on what drives the biggest results for this client’s Pinterest account: 

Pinterest analytics graph showing a 466% increase in saves

>> In 2023 alone, the account saw a 466% increase in website saves <<

You need

A Content Marketing Manager

There’s nothing I love more than solving the content puzzle for businesses

packages

done for you+

$6,000

Complete marketing suite.

How many best practices have changed since you last updated your LinkedIn profile or YouTube channel? Probably a lot! Get a full evaluation. 

I’ll comb over your blog looking for user experience improvements and opportunities to improve social shares. 

Get even more new articles and article updates. This will build more bridges to your website from Google, and will feed a more robust Pinterest strategy.

Pinterest at double the speed: get more custom designs and more pins published. 

I’ll create a list of social media content suggestions for your VA to create and schedule.

Short-form videos are the most in-demand form of content across all platforms. I’ll create lists of short-form video prompts for you to record and for your VA to publish.

YouTube is one of the internet’s most powerful search engines. I’ll create video outlines that guide you in creating search-optimized videos. Then, I’ll prepare the video for viewers with  an optimized title, description, etc. 

Comments accumulate across platforms, and it’s in your best interest to reply to them. Let me handle the social engagement across your platforms. 

Never ask for anything – I’ll manage the entire content schedule within an Airtable calendar so you always have an overview. 

Start the week with a briefing on all completed tasks, pending items, and any tasks that require your attention. 

These calls can include discussions of strategy, content planning, or general business ideation. 

Expand your reach by getting in front of other people’s audiences. I’ll pitch you monthly to podcasts and written publications. 

Done for you

$4,000

A fully-managed marketing ecosystem.

How many best practices have changed since you last updated your LinkedIn profile or YouTube channel? Probably a lot! Get a full evaluation. 

I’ll comb over your blog looking for user experience improvements and opportunities to improve social shares. 

New long-form, authority-building articles will be written (by humans, never AI) and put in your website drafts. Existing articles will be updated to see improved Google rankings. 

Looking at current trends within your niche, I’ll create custom pins designed for high engagement and optimized for search.

I’ll create a list of social media content suggestions for your VA to create and schedule.

Short-form videos are the most in-demand form of content across all platforms. I’ll create lists of short-form video prompts for you to record and for your VA to publish.

YouTube is one of the internet’s most powerful search engines. I’ll create video outlines that guide you in creating search-optimized videos. Then, I’ll prepare the video for viewers with  an optimized title, description, etc. 

Never ask for anything – I’ll manage the entire content schedule within an Airtable calendar so you always have an overview. 

Start the week with a briefing on all completed tasks, pending items, and any tasks that require your attention. 

Weekly team calls, social engagement, and PR pitches. 

Guiding your VA

$1,200

A guided monthly marketing checklist for your VA.

How many best practices have changed since you last updated your LinkedIn profile or YouTube channel? Probably a lot! Get a full evaluation. 

Looking at current trends within your niche, I’ll create a list of content suggestions will be made for your VA every month. 

Keyword software and industry research will inform the creation of optimized article outlines, which I’ll pass off to your VA to write. 

Educational content will be created for all social channels, with the intention of nurturing your audience and driving website traffic. I’ll create the graphics copywriting, and will schedule posts once approved. 

Short-form videos are the most in-demand form of content across all platforms. I’ll create lists of short-form video prompts for you to record, then your VA will publish across platforms. 

YouTube is one of the internet’s most powerful search engines. I’ll create video outlines that guide you in creating search-optimized videos. Then, I’ll prepare the video for viewers with  an optimized title, description, etc. 

Never ask for anything – I’ll manage the entire content schedule within an Airtable calendar so you always have an overview. 

Start the week with a briefing on all completed tasks, pending items, and any tasks that require your attention. 

I’m at your VA’s disposal for 1 hour of Q&A per month about blogging, SEO, Pinterest, YouTube, etc.

The ease of a done-for-you, one-person marketing system. Your VA will handle: analytics reporting, calendar management, graphics creation, copywriting, and PR pitching. 

How It Works

Set up for success

1. Setup + Strategy

Set your content up for success with platforms that are ready to be discovered and funnel viewers. 

Content that lasts

2. New Searchable Content

The secret to content that LASTS is searchability. Your ideal clients are searching for solutions on… 

Optimize your content for search so they find YOU and not your competitors. 

UPDATED CONTENT

3. Improve Existing Content ROI

Let me comb through your years-old content (yep, it still has value) and improve it by…

Driving eyeballs

4. Scaled Visibility

Search optimization will bring in hot leads from Google, Pinterest and YouTube… but what about your audience on social? We’ll engage social platforms with…

Strategy Refinement

This isn’t a set-it-and-forget-it strategy. 

The data will tell us what’s working and where to focus for maximum impact.

Testimonials

What's it like to work together?

"I can’t say enough good things about working with Kayla. I reply to most of her emails with: “You’re the BEST” (and I always mean it!). She has been managing our content marketing since 2022 and has revolutionized our strategy, significantly elevating our brand's online presence. Beyond the numbers, Kayla is the most organized and dependable person I have ever worked with."

— Jillian Reece, Creative business owner

Graphic design

“If you’re looking for a talented and reliable graphic designer who truly understands and executes your creative vision, Kayla is the person to go to.”

— Monique White, Blogger

Writing

“Kayla’s work is thorough, meticulously researched, and a pleasure to read. She is reliable, thoughtful and always turns work in on time (often early).”

— Lauren Kane Joyner, GoDaddy editor

Working together

“Kayla adapts to any changes with a smile and thinks ahead to overcome possible challenges in advance. You’ll never regret hiring Kayla. You’ll regret that you didn’t hire her sooner!” 

— Aurelia Lambrechts, Creative business owner

"Before working with Kayla, managing my company’s content marketing felt time-consuming and scattered. Since Kayla took over in 2022, the transformation has been incredible! Our website traffic, social engagement, and email list have grown substantially as a direct result of Kayla’s efforts, and I feel more optimistic than ever. "

— Jordan Truster, Creative business owner

What clients love

Self-Propelling

Never ask for anything – I’ll provide everything without ever needing to be asked.

Weekly Check-In

Never wonder where tasks are at and what’s coming. Start your week with a briefing.

Investment

I care about getting you results as if it were my own business.

About Me

Hi, I'm Kayla

I’m an over-communicator, a spreadsheet nut, and I end every email with a smiley face. 

By trade, I’m a graphic designer and a writer. I’ve worked with organizations of all types and sizes: nonprofits, government organizations and large corporations.

I work with people who have great content. Is that you?

Featured in:

The Process

Vetting

Perfect Fit

It needs to be the perfect fit for both of us. First, we’ll discuss needs on a call. 

Proposal

Tailored Proposal

I’ll send over a proposal that’s tailored for your needs.

Launch

Services Liftoff

Onboarding documents are poised and ready for your.

done for you+

$6,000

Done for you

$4,000

Guiding your VA

$1,200

FAQS

You've got questions?
I have answers!

Never! With my service, you pay for professionally-writen human articles. 

AI can’t generate original ideas or build your authority. Every niche will continue to see leaders rise to the top with great content, and that content won’t be the result of AI. 

No. I’ve had the joy of working with many different niches: professional chess, fashion design, coaching and more.

I choose to work with businesses that have great content, regardless of specialty. 

Yes, you’re welcome to repurpose my designs for your other marketing. The lifetime price of the materials is included upfront. 

I offer 3 monthly retainers: $1,200, $4,000, and $6,000.

The lowest tier is perfect for someone who has a VA they like working with and just need the VA to be guided by a marketing pro. 

The higher tiers are for businesses that want their marketing done for them. 

Client Screenshots

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