Online Business


Where To Share Your Pinterest Account (= More Exposure!)

There are a million blog posts on optimizing your Pinterest account, doing keyword research, and avoiding pitfalls like the spam blocker (dun-dun-DUN).  …yet the off-Pinterest Pinterest tasks are often totally overlooked.  We’ve all been guilty of this, but now it’s finally time to dust off these basic Pinterest to-dos that have been sitting on your to-do list! [...]


How to Build The Know Like Trust Factor Through Blogging

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People buy from people they know, like, and trust. Sounds familiar, right? You've probably come across this principle on your blogging journey before. It’s not hard to see that the idea works. I mean, don't you prefer getting a haircut from someone you know? Wouldn’t you wait a few days if necessary rather than have it cut by someone new? The know, like, trust principle is just[...]


Job Vs Business: Don’t Peace Out Yet

A woman sitting on a chair in shorts working on her laptop with a notebook open and a cup of coffee

It seems that in the job vs business debate, there's one group that’s a lot louder than everyone else. I’m talking about the group that tells you to just go for it, just walk into your boss’s office, quit on the spot, and walk out into the sun with your head held high. Fist pump, fire emoji. They tell you that a life of fulfillment is waiting for you on the other side...[...]


How To Stay Motivated While Self-Employed

Woman sitting in bed writing on her laptop

After the initial adrenaline and rush of endorphins, you might be surprised to experience moments where building your business feels like a chore. Sometimes it feels like you're trying to build a skyscraper with your bare hands. Sure, you can see some progress, but it doesn’t even come close to where you need to be. We’re all friends here so let’s be honest: staying motivated while[...]


Boost Your Sales By Identifying A Target Audience

A Macbook sits on a small table next to a cozy couch with books on the coffee table

When you’re researching how to monetize your blog, one of the big pieces of advice that’s shouted at you through a megaphone is the importance of identifying a target audience.  All of the experts will assure you that finding your target audience is one of those important early steps you need to think about if you want to have online success. And, tempting as it is to ignor[...]


Social Media Marketing Dos And Don’ts For Beginners

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Social media is one of the most powerful tools that brands can use to market themselves. Your brand can establish connections with your consumers on those platforms while also promoting your brand without or at minimal costs. Social media marketing does everything a business needs to promote itself, making it very appealing across industries. Yet, if you don't know how to use it, none of[...]


How To Design An Email Nurture Sequence In 6 Steps

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Having a good email nurture sequence makes our lives as creators easier. With a good nurture sequence, you can build a returning audience and eventually turn that audience into customers. However, designing one is also one of those tasks that many of us actively dislike or at least find confusing. How long has it been sitting on your to-do list?  When you started blogging, either[...]


How To Start An Online Business (While Figuring It Out)

A woman walks through a field of palm trees looking up with a sense of adventure

Do you know for certain that you want the online business lifestyle that you see online? You know the one I’m talking about: people who make great money working on their laptops, working from anywhere in the world, totally fulfilled. You know you want an online business, but there’s an elephant in the room: what are you going to do? That’s actually not an uncommon juxtaposition,[...]


The Unignorable Benefits Of Blogging For Business (And The Risks)

Online business is the wild west: there are people making their living dropshipping toilet brushes and financially dominating people. There’s no one recipe telling you what you *need* to make it online, but the benefits of blogging for business are so clear that they are unignorable. Yet, if you're here reading this, I reckon you might not be convinced that the benefits of blogging[...]


How To Develop An Idea For A Service-Based Business

A woman's hands typing on a laptop holding a calculator

Do you have it too? That lingering feeling that you have a good idea for a business but you’re not entirely sure what to do with it? That vague idea in the back of your head, that question that starts with “wouldn’t it be great if…” Perhaps you’ve been getting a lot of compliments on how you do something and you’ve been thinking, or dare I say dreaming, about turning tha[...]

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